The need for Fair Game

Football is in crisis in the UK. The cost-of-living crisis has left dozens of clubs on the brink of survival. Yet, the game remains the richest sport in the UK. It is time to reboot the game and Fair Game is bringing together ‘value-driven’ clubs to call for change.

ABOUT US

  • A sport where every fan can put their shirt on in the morning proud in what it stands for, safe in the knowledge that the traditions and heritage of their club will always be there.

  • We are led by clubs, supported by experts and backed by politicians. We believe in sustainability, integrity and community. We wish to see Football governed with fairness, openness and transparency at its core; honouring the mantra that the game can be a force for good and putting clubs at the heart of the communities they serve.

    1. Fairness & Integrity

    2. Open & Transparent

    3. Collaborative & Engaging

    4. Guided By Experts

    5. Community-focused & inclusive

  • Central to all changes is independent regulation that works, and that incentivises good management of football clubs.

    A regulator free from vested interest, with the best skillsets to deliver, and representative of all elements of football and society.

    Click here for the full proposals from Fair Game’s experts

  • Fair Game is a growing band of clubs committed to the same principles and determined to improve the governance of our national game for the wider interests of football.

    We are focused on delivering real and long-lasting solutions. Fair Game has a wide pool of advisors and experts to call upon covering advocacy, corporate law, diversity and inclusion, ethical regulation, fan engagement, financial regulation, football agents, governance of football, governance of sport, human rights, owners and Directors legislation, and sustainability.

    The day-to-day operations of Fair Game are largely run by board members and representatives of Fair Game clubs, with the able assistance of academics and sports experts all dedicated to helping deliver our aims and goals.

  • Fair Game’s day-to-day operations are run by our company directors.

    Fair Game’s Advisory Council meets every quarter and aims to include club reps from the Premiership, League One, League Two, National League, National League South, National League North, non-league and the women’s game. The Council is then supplemented by three other club reps to ensure geographical parity.

    The Board is made up of three representatives from our Advisory Council (including the chair and vice-chair), the company directors and up to six non-executive directors. The Board meets every quarter to set the organisation’s direction.

    If you have any questions about our governance, please get in touch at governance@fairgameuk.co.uk