impact partners

why get involved

Fair Game is determined to deliver a fairer future for football.

We work hard with the nation’s experts to deliver ground-breaking research and develop realistic solutions to the problem’s the Game faces. We lobby football authorities and government to try and make those solutions a reality. And we work with approved consultants to implement best practice and good governance at clubs up and down the country.

Fair Game isn’t just a phrase, we mean it.

At Fair Game we stand by our values:

  • Fairness & Integrity

  • Open & Transparent

  • Collaborative & Engaging

  • Guided By Experts

  • Community-focused & inclusive

Every thing we do is about delivering a fairer future for the game we all love.

Help us achieve our aim. Become a Leading the Change Impact Partner.

leading the change impact partners

To assist in powering Fair Game and football to the next level with new initiatives, research, campaigns, policy change and programmes to continue meeting the needs of our community and stakeholders we launched our Impact Partners initiative in early 2025.

Our Leading the Change Impact Partners provide financial support and a provision of services, time and expertise. These partnerships are based on bespoke partnership strategies designed to continue delivering on our commitments and values, while collaborating closely with businesses who share the same values as us and want to deliver a tangible return and impact.

To discuss becoming a Leading the Change Impact Partner please contact Lucy Northmore.

For businesses, brands or individuals who wish to donate on an annual basis, please see further information on becoming a Friend of Fair Game here.

Impact partners